For a multi-billion pound industry marketing can be summed up very simply.
"The right product, in the right place, at the right price, and at the right time"
Most small businesses web sites are about Marketing, getting more customers, accessing new markets, promoting new products, getting the price right for your products. A simple site can also be a powerful site and we offer web marketing packages for small businesses that are packed with punch!
It only takes one product as long as it's the right product. If you think you have the right product to turn your small business into a huge business then look at our small businesses starter package and do all your marketing on one page.
One of the great advantages an online marketing catalogue gives you is that you can list as many products as you like and, unlike a shop, you only have to stock them if they are in constant demand.
With the advent of the Internet this part of small business marketing has become much easier. As English speakers we have a huge advantage. With a web site you are marketing your small business to the whole of the English Speaking World!
We will register your site with 10 of the largest search engines on the Internet. We also offer a service to create web marketing sites in other languages
That's all very well but what if your small business needs local marketing? We can configure search Engine marketing services like Google Adwords to only advertise your site in a limited geographical area. There are also other local advertising services like Yell.com and Google local.
You may know this already, just a few pence cheaper than the competition? In this case an online marketing catalogue is for you. We can also help you set up your products with Googlebase a new service from Google that will advertise your competitive prices to the world.
If you don't know the right price for your products have you ever considered an online auction? The auction process will help you to determine the right price for your product. Obviously Ebay is the huge service here but you may not know that it's possible to link a site to Ebay showing the products you have at auction currently, and link the items on Ebay to your web site to give your customers more information.
If the marketing of your product or service is time sensitive then there are a number of ways that we can help you.
Using web page scripting we can include or exclude content on web pages for certain dates and times. You could use this to display certain seasonal products at pre-defined rates in an online catalogue
We can set up online calendars to publicise events or dates.
Business Link provide some useful advice on marketing for small businesses
I know it has a bad reputation but this article in Wikipedia on marketing is still relevant to small businesses
More information about Google Adwords
Yell.com are a good service if your small businesses marketing needs to be local
Google adwords are an excellent service for both local and worldwide marketing
Contact us now for an estimate